GECO - Sustainability virtual italian fair
Company: Storyfly
Job Title: Founder and Head of Strategy
Biography:
Entrepreneur, consultant, designer: for many years Francesco Rotolo has been putting his experience at the service of brands and organizations all over the world, with a focus in the sectors of strategic communication and brand storytelling. With over 200 brands in his portfolio, and more than 400 active projects, Francesco Rotolo is one of the most experienced "brand storytellers" on the Italian scene. To his entrepreneurial and consultancy activity he associates that of independent researcher in the fields of Public Relations and Strategic Communication, with regular participation as a lecturer at some of the most important conferences worldwide. After a series of collaborations with some of the most prestigious Italian brand consultancies, in 2016 he founded Storyfly (www.storyfly.it), an independent international network that brings together creative agencies, freelancers, consultancy firms and important Italian and international PR firms. Storyfly offers an exclusive mix of strategy and design, to help companies, institutions, people and ideas to maximize the impact of their communication actions, especially in terms of reputation. At the base, a simple and powerful idea: Storyfly does not "create" the stories of its customers, because they are the only root of their identity. Storyfly helps these stories to "take flight", so that they reach the right audiences, through the most appropriate channels, conveying the most authentic messages.
01-03-2022 15:40 17:00
Tourism: preserving the heritage of our ecosystems
